ABOUT
I'm a Senior Motion Graphic Designer and Creative Specialist based in Kuala Lumpur, Malaysia, with 14 years of agency experience across enterprise brand and campaign work — experience that's increasingly shaped how I think about creative as a business function, not just an output.
Beyond craft, I've spent the last stretch building hands-on AI production capability — Higgsfield workflows and ffmpeg pipelines — to move faster on high-volume creative output without losing quality control. It's the same instinct that's driven the rest of my career: solve the workflow problem, not just the creative one, because scalable systems are what let a team punch above its size.
Right now, that means pairing seasoned creative judgment with AI-driven production speed — and increasingly, translating that into how I lead: building systems and standards that let a creative team move faster together, not just faster individually. That's the direction I'm growing into — from making great work to building the structure that lets a team consistently make great work at scale.
