ABOUT
I'm a Senior Motion Graphic Designer and Video Specialist based in Kuala Lumpur, Malaysia, with 14 years of agency experience delivering enterprise brand and campaign work for Adidas, WhatsApp, PayPal, Unilever, and Petronas.
That experience has shaped how I think about creative as a business function, not just an output — which is why I've spent the last stretch building hands-on AI production capability: Higgsfield workflows and ffmpeg pipelines that let me move faster on high-volume creative output without losing quality control. Same instinct that's driven the rest of my career — solve the workflow problem, not just the creative one, because scalable systems are what let a team punch above its size.
Right now that means pairing seasoned creative judgment with AI-driven production speed, and increasingly, translating that into how I lead — building the systems and standards that let a creative team move faster together, not just faster individually.